Incoming links- Boxer On 30/10, Pedestrian Tunnels, Smarter Parking Meters, Shared ... 24 August 2010
- Metro Turnstiles & TAP, 30/10, HSR & The Governors Race ... 23 August 2010
- TransitDataFeeder: open source web-based GTFS creation and ... 22 August 2010
- TransitDataFeeder: open source web-based GTFS creation and ... 22 August 2010
- NYT On 405 Gridlock, Red Cars Coming To Anaheim, Maglev & Vegas ... 16 August 2010
- Spare My Ass 7 May 2010
- Transportation Headlines for Monday January 25, 2010 25 January 2010
- New Humboldt Transportation Guide Published 23 January 2010
- Transportation Headlines for Tuesday December 15, 2009 15 December 2009
- Reviewing the iPhone Transportation Apps 22 September 2009
Tag Archives: Community-based marketing
Balancing the budget by generating more riders through word-of-mouth
This book review and discussion of The Anatomy of Buzz appears in the latest issue of More Riders Magazine, along with the San Francisco Bay Area Rapid Transit interview. Here are some good, simple ideas for tapping into riders as … Continue reading
What do your passengers want most? A web-based survey gives answers.
In fall of 2008, SEPTA, the Southeastern Pennsylvania Transportation Authority, surveyed web-visitors in anticipation of their website revamp. The results are worth noticing. Here’s one question (and averaged responses). Google Transit and interactive maps came it at the top of … Continue reading
Posted in Uncategorized
Tagged Community-based marketing, Google Transit, survey, Websites
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CalACT conference attendees can travel Earth-friendly, easily, with Google Transit
I’m planning to attend the March conference of the California Association for Coordinated Transportation in San Diego. When I was making my travel plans, I used Google Transit to figure out how to travel between the airport and conference location … Continue reading
Google travel directions gadget puts public transit directions everywhere… oh, wait, they don’t include transit?
From Google Maps Mania: The Google Maps team have released a handy ‘Travelling Directions’ gadget in time for the holiday period. A lot of people will be doing a lot of travelling over the next two weeks. Now with the … Continue reading
Thoughts on “Here Comes Everybody: The Power of organizing without organizations”
By now most people know about Wikipedia, the collaboratively-written encyclopedia that anyone can edit. Isn’t that great and impressive that millions of people who don’t know each other can create such a useful and comprehensive resource? There are many other … Continue reading
Posted in Uncategorized
Tagged Advocacy, Community-based marketing, Open source, Social networking
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Rider-powered customer service for transit
Less than a year ago, I saw a presentation on GetSatisfaction.com, a site that hosts user-powered customer service forums. To me, the site offers an inspiring, slightly provocative, and savvy approach to customer interaction. You can browse some of their … Continue reading
Looking forward to speaking on favorite topics — Google Transit and transit information — in Monterey
On Thursday, November 6, I’ll be speaking on two panels at the first joint California Transit Association and California Association for Coordinated Transportation conference in Monterey. The first panel I’ll be on is “Making Connections with Google Transit.” I’ll be … Continue reading
Route-specific marketing: an online community-based approach
I am proud to share Trillium’s work in an innovative route-specific marketing initiative for the Champaign-Urbana Mass Transit District (CUMTD) launched in October. CUMTD increased service frequency on one of their core routes, the Green Route. To get the word … Continue reading
Help new riders discover transit for events
People are busy. We can’t expect them to consider every option, including transit, each time they make a trip. If you’re someone who is accustomed to driving, then you’ll probably just hop in the car and go. But, when we … Continue reading